clock menu more-arrow no yes

Filed under:

Hexx Starts a Sugar Factory Shake Up at Paris

The flagship Sugar Factory store makes way for multi-million dollar changes.

If you buy something from an Eater link, Vox Media may earn a commission. See our ethics policy.

Sugar Factory
Sugar Factory
Bradley Martin

If you have a hankering for a Paris Hilton approved "Couture Pop" at Paris Las Vegas, you'll need to head elsewhere. The flagship Sugar Factory retail store with a very enviable Strip-facing location, has shuttered and appears well on its way to being replaced by Hexx from Vintner Grill executive chef Matthew Silverman.

First revealed back in November, the still under wraps 10,450-square-foot makeover had earmarked $3,201,340 for construction. Silverman's concept for Hexx is to create a "New American Restaurant" for the brand.

Sugar Factory

Sugar Factory. Photo: Bradley Martin

It appears doubtful a full restaurant will be immediately dropped into this location, as the 30,000 square-foot Sugar Factory Bar & Grill is still open for 24-hour business right next door. The new name has been quietly changed from "Sugar Factory American Brasserie." The company still lazily and prominently lists the retail store on their Website and has not updated the grill's name change. Paris Las Vegas has managed to change their promotions.

Sugar Factory

Sugar Factory. Photo: Bradley Martin

Described as "American handcrafted chocolate," no other information about Hexx or the expensive switcheroo has been revealed.

Silverman has a long-term business relationship with the Sugar Factory company, even listed as a "registered agent" for the 2012 business license creation of the optimistic sounding "Sugar Factory Casinos LLC." No timetable for Hexx's arrival has been announced, nor acknowledgment that the hard-to-miss construction work has begun.

Sugar Factory

3200 South Las Vegas Boulevard, , NV 89109 (702) 685-0483 Visit Website

Sign up for the newsletter Sign up for the Eater Las Vegas newsletter

The freshest news from the local food world