Exclusive: New York’s Blue Ribbon Fried Chicken to the Strip

There’s much more to the culinary story of Eric and Bruce Bromberg than their fried chicken, but it is unmistakably their most famous dish. And soon, Las Vegas will host two of only three national sites, purely devoted to their carefully crafted recipe.

Blue Ribbon Fried Chicken is headed to the Grand Bazaar Shops, directly in front of Starbucks and across the plaza from the Giordano’s patio bar. The casual corner spot will take over three shuttered retailers, including an eyeglass store and art gallery, filling a minimum of 1,137 square feet.

The fried chicken brand expanded to Downtown Summerlin from Manhattan’s East Village in June 2015, serving chicken breasts dunked in egg whites, coated with matzo meal and fried with seasoning of dried parsley, basil, thyme and garlic, plus cayenne, paprika and salt. Also on the menu, a selection of chicken sandwiches, like "The Pit," created with sharp melted cheddar, smoky bacon and Blue Ribbon barbecue sauce. Other options include wings and tenders, salads and unusual sides like corn and bacon, pickled cucumbers and hush puppies.

An Asian-inspired version of the chicken recipe was served at Blue Ribbon Sushi Bar & Grill at the Cosmopolitan of Las Vegas until earlier this year. Work is now underway remodeling the space into the "eclectic New American fare" of Blue Ribbon, reminiscent of the brothers iconic, 24-year old New York restaurant, Blue Ribbon Brasserie. A version of the fried chicken will also be on that menu when it debuts this summer.

During the wait for both new venues, Blue Ribbon is behind the dining menu at Brooklyn Bowl on the Linq Promenade, anchored by multi-piece fried chicken platters, served with white bread and honey.

The Grand Bazaar space joins other new arrivals, Born & Raised Craft Pub and Redneck Riviera, at the tightly packed dining and drinking hub close to the entrance to the Bally’s resort. Another recent tenant, Amy’s Hot Donuts & Ice Cream, is now serving at the second local outpost for the Henderson favorite.

Yet to be announced by the company or the retail center, Blue Ribbon Fried Chicken’s plywood promises it is "coming soon."